Directory
Eagle Boys Pizza Franchise Featured
Area: Fast Food - Pizza
Business Established: 1987
Units/Locations: 300+
Initial Investment: $270,000 - $400,000
Agreement Terms: 5 years + 5 year option
Training:
5 weeks initial training and ongoing support
Marketing Support:
6.5% includes TV, radio, letterbox flyers, in-store point of sale, local store marketing, public relations and digital marketing (media mix determined by locality).
Royalty Fee: 6%
FCA Member: Yes
Awards: NRA Franchisor of the Year 07/08 and 08/09, NRA Supreme Retailer 08/09.
Multi-Unit Ownership Allowed: Yes
Average Set up time: 15 weeks
How many products or services: Pizza and complementary products, including a delivery service.
Ratio of Support staff per franchisee: 1:4.5
Business Model:
Eagle Boys has five store models:
* Standard Stores - operate in major metropolitan and regional areas
* Drive-Thru and Stores - operate in major metropolitan and regional areas
* Micro Stores - tailored to meets the needs of smaller cities and towns
* Local Stores - designed for rural towns
* Express Stores - can be established within existing businesses such as airports, universities and convenience stores
* Standard Stores - operate in major metropolitan and regional areas
* Drive-Thru and Stores - operate in major metropolitan and regional areas
* Micro Stores - tailored to meets the needs of smaller cities and towns
* Local Stores - designed for rural towns
* Express Stores - can be established within existing businesses such as airports, universities and convenience stores
Main Costs:
C.O.G.S.
Labour
Rent
Labour
Rent
Main products or services:
Pizza
Complementary products
Delivery service
Complementary products
Delivery service
Last Surveyed: November 2009
Participation Rate: 59%
Survey Results
Description
DescriptionEagle Boys offers takeaway and home-delivered pizza, along with complementary products such as drinks, side items and desserts. In many locations, Eagle Boys also offers a drive-thru service and operates a separate Express model for high foot traffic environments such as airports, stadiums and convenience stores.
One hundred percent Australian owned and operated, Eagle Boys is headquartered in Brisbane and currently operates more than 280 franchised stores throughout Queensland, New South Wales, Victoria, South Australia, Western Australia, and the Northern Territory.
With over 4,000 team members nationally, Eagle Boys makes more than 16 million pizzas a year.
Future Plans
To become the largest pizza franchise in Australia by establishing a further 200 opportunities in markets including Sydney, Adelaide and Tasmania. Eagle Boys will continue to lead the market in product innovation.Testimonials
I love the freedom of running my own business under a brand. We’ve traded above budget forecasts every year that we’ve had the store and our overall sales have tripled in three years.
Ongoing support from National Office is always there, with reps on a state level plus heads of departments at National Office who are always contactable. Assistance is available to help you best market the store and there’s heaps of resources online for Franchisees. There’s a great wealth of practical knowledge - the people who give you advice know what it’s like to actually be in the store.
Bryce Adams
