EmbroidMe is a full service promotional marketing partner. Our franchisees work with other businesses to assist with the management of their corporate branding - everything from shirts, jackets and caps to hi visibility work wear, and thousands of promotional products. Launching in Australia in 2004, we have grown to 40 stores nationally, with more than 300 locations worldwide. As part of our family you get the full support and services of the EmbroidMe team - a group that is committed to providing you with the training, consulting, equipment and resources you need to make your EmbroidMe store successful.

Business Established
Units / Locations
FCA Member
Multi-Unit Ownership Allowed
Agreement Terms
35 years
Royalty Fee
6% (capped)
Ratio of Support Staff per Franchisee
1 to 15
Comparative Growth

Initial Investment



5 weeks comprehensive training

Marketing Support

1 percent national online advertising, EDM's, sponsorships, philanthropic causes.


AFR Smart Investor Best Value Franchise 2010

Business Model

EmbroidMe pioneered the concept of a full service promotional marketing centre more than 12 years ago with our first store in West Palm Beach, Florida. Our approach was to put a customer centric face onto the embroidery, screen printing and promotional products industry. We saw our niche inbetween the operators that were either in an industrial park or working from their home. Our locations are in highprofile spots, with great visibility for brand awareness. Yet we don't wait for the business to come to us, we're very proactive in the marketplace. We help other businesses grow by maintaining and enhancing their branding through uniforms and promotional items.

Main Cost

Materials, Staff, Rent

Main Products or Services

Uniforms, Work Wear, Promotional Products

Future Plans

We still have excellent opportunities for growth in the capital cities and many major regional cities across Australia. We anticipate that EmbroidMe will grow to more than 100 locations across in Australia in the next 5-7 years. This will continue to enhance our buying power as the industry-leader domestically. In early 2013 we will be launching an industry-leading, world-class Point-of-Sale (PoS) system to increase efficiency and profitability per franchise. Fingertip access to supplier information and increased professionalism with customers will springboard the brand to greater heights. This new PoS platform will also support our foray into E-Commerce in 2013.