Midas Australia Franchise

Automotive Service

Midas has been a trusted name in automotive service industry for over 30 years committed to giving customers the highest quality of service and offers a nationwide written guarantee for all work carried out. Midas offers an affordable alternative to motor dealership servicing without compromising a new vehicle warranty. Whilst the car servicing market has a lot of competition, Midas differentiates itself from its competitors by offering "peace of mind" to their customers, without the big price tag of the car dealerships. We will inspect their car and make a list of things we recommend need attention. We will then discuss this with them, providing a "show and tell" so they can understand why the work needs to be done. This openness, without the pressuring that some competitors use, will help to build trust with our customers who we hope will become customers for life. All employees are trained and held responsible for providing superior service, developing a long lasting trust bond with our customers. This very important, especially in the automotive service and repair industry.

Automotive Service
Business Established
Units / Locations
FCA Member
Multi-Unit Ownership Allowed
Agreement Terms
10 years
Royalty Fee
Average Set up Time
2-3 months
Comparative Growth

Initial Investment

Included in sale price from $120,000


Comprehensive training on operations including head office induction and time in other stores.

Marketing Support

5% Advertising Fund

Business Model

Our sights are firmly set on becoming the premier car service and repair provider in Australia. To achieve that, we have to differentiate ourselves - we strive to deliver honest, transparent car servicing to every customer, every day. That remains our mission and is part of how we work every day. As a team, we are committed to a "know where you stand" culture, which applies to not only customers but employees and franchisees as well. Midas and its franchisees are in business to earn a fair profit and maximise their shareholders' return on invested capital in the long term.

Main Cost

1. Parts 2. Personnel 3. Occupancy

Main Products or Services

1.Car Service 2. Car Brakes 3. Suspension

Future Plans

The Midas vision is to bring transparency and trust back to the automotive service industry. Our main priority is ensuring that our customers, employees, and franchisees, always know where they stand. There are currently over 75 Midas Auto Service Expert centers across Australia, with a mix of company and franchise owned stores. We've identified our strongest performing company stores and are now making them available for franchisees to come in and realize each stores profit and growth potential. We have an ambitious plan to grow our network across Australia and are continually on the lookout for exciting new locations.


"I love the strength of the collective group and the cohesion in the Midas company. I have a background in the auto service industry and I liked the Midas concept, so I became a Franchisee ten years ago."
"Midas shows great professionalism, and their packages and formulas are what make them different. I'm completely confident in the direction Midas is taking with it's 'Know Where You Stand' promise and I appreciate how the company respects and listens to its Franchisees." 
Justin Wade - Midas Tingalpa and Capalaba