Topfranchise Award Winners

Congratulations to the 2023 topfranchise award winners brought to you by 10 THOUSAND FEET Research. Below are the 2023 topfranchise award winners by category as rated by their franchisees.

Overall

The top 10 Overall franchises

Ranking Overall (View Graph) No. of Locations Rating Participation rate
1 Mad Mex Fresh Mexican  66 86 68%
2 Frontline Recruitment Group  34 83 85%
3 Mister Minit  293 76 83%
4 Snooze  75 76 52%
5 World Gym  37 75 66%
6 Snap-on Tools  171 74 48%
7 Kwik Kopy  93 73 63%
8 Ferguson Plarre's Bakehouse  74 73 80%
9 PACK & SEND  130 69 56%
10 ANZ Mobile Lending  160 69 69%

2023 Top 10 Overall

Every year the topfranchise Awards recognise best practice within the franchising sector across six categories; marketing, branding, passion, support, lifestyle and innovation. Entering all six categories is required to compete for the overall award.

The Top 10 Awards recognise franchises that perform well in the selected category as rated by current franchisees so you can find the best franchises for sale in Australia.

The award for Overall Best Franchise only goes to the cream of the crop, the absolute best Franchisors that Australia has to offer.

To be among the overall best performers, you need to perform consistently well in nearly every category, outperforming rivals in the support you offer, the lifestyle you enable your franchisees to have, the passion you have and inspire for your industry, and the opportunities you grant. In addition, you need to satisfy your franchisees through a strong brand with a clear marketing message and provide marketing support at a franchise wide and localised level.

When a franchisor places well in the Overall ratings, it shows that they are not only one of the best franchisors in Australia, but that they have satisfied franchisees, people who are comfortable resting their livelihood and future in the hands of this franchisor.

If you are considering opening a franchise in the future, you can be confident that if you deal with one of the following Overall Top Ten franchisors, you will be getting one of the best opportunities possible.
1st

Mad Mex Fresh Mexican

At Mad Mex, we make the world's best Mexican delights across 71 restaurants in Australia & New Zealand (franchise and corporate). We're also obsessed with creating the best Mexican experience to go with our incredible food. Our motto is "Fresh Fuel For Life," and that applies to our meals, (including our uncompromising vegan/vegetarian options), and our people.

Read More
2nd

Frontline Recruitment Group

Frontline Recruitment Group was established in 1995 and co-ordinates and assists in the development of industry specialist Recruitment Franchises for the permanent placement of people.


Frontline operates 8 specialist brands across retail, executive retail, hospitality, health, education, manufacturing and construction. Since inception Frontline has placed over 43,000 people int... Read More

3rd

Mister Minit Franchise

The Minit Company operates 281 Mister Minit shops throughout Australia, New Zealand and South East Asia. The brand celebrates 60 years anniversary in 2017. It is the clear market leader in the sectors of shoe repairs, key duplication, engraving and watch servicing. After introducing car key and remote duplication they have fast become world leader in aftermarket car key duplication. The majo... Read More

Brand

The top 10 Brand franchises

Ranking Brand (View Graph) No. of Locations Rating Participation rate
1 Mad Mex Fresh Mexican  66 88 68%
2 Frontline Recruitment Group  34 87 85%
3 Aussie Pooch Mobile Dog Wash  228 85 56%
4 Ferguson Plarre's Bakehouse  74 83 80%
5 Snooze  75 83 52%
6 World Gym  37 78 66%
7 Snap-on Tools  171 77 48%
8 Mister Minit  293 77 83%
9 Dream Doors Kitchens  38 75 75%
10 PACK & SEND  130 74 56%

2023 Top 10 Category

Every year the topfranchise Awards recognise best practice within the franchising sector across six categories; marketing, branding, passion, support, lifestyle and innovation. Entering all six categories is required to compete for the overall award.

The Top 10 Awards recognise franchises that perform well in the selected category as rated by current franchisees so you can find the best franchises for sale in Australia.

For most people looking at buying franchises for sale, Brand is King. For existing franchisees brand remains an important element and the winners of this award have been rated highly in a number of areas by their franchisees. It is worthwhile keeping in mind that a strong brand helps when you are starting out as a franchisee. The public already know the name and if care has been taken to be consistent in advertising and marketing, the public will have a very clear picture about what you will offer and what makes the brand different to other offers.

A strong brand will not only help in converting potential customers to buying from you as a franchisee, but will also be effective in driving sales to your business whether that is through advertising or through a strong and well thought out website.

If you are looking at various franchises for sale ask about the pulling power of their brand.

1st

Mad Mex Fresh Mexican

At Mad Mex, we make the world's best Mexican delights across 71 restaurants in Australia & New Zealand (franchise and corporate). We're also obsessed with creating the best Mexican experience to go with our incredible food. Our motto is "Fresh Fuel For Life," and that applies to our meals, (including our uncompromising vegan/vegetarian options), and our people.

Read More
2nd

Frontline Recruitment Group

Frontline Recruitment Group was established in 1995 and co-ordinates and assists in the development of industry specialist Recruitment Franchises for the permanent placement of people.


Frontline operates 8 specialist brands across retail, executive retail, hospitality, health, education, manufacturing and construction. Since inception Frontline has placed over 43,000 people int... Read More

3rd

Aussie Pooch Mobile Dog Wash

With over 30 years experience as the market leader in the pet care industry and with a trusted name and reputation, Aussie Pooch Mobile has built a brand second to none. The power of our brand sees Aussie Pooch attract thousands of enquiries each month and there are now almost two hundred Aussie Pooch Mobile Dog Wash operators across Australia.

Read More
Innovation

The top 10 Innovation franchises

Ranking Innovation (View Graph) No. of Locations Rating Participation rate
1 Mad Mex Fresh Mexican  66 82 68%
2 Aussie Pooch Mobile Dog Wash  228 77 56%
3 Frontline Recruitment Group  34 75 85%
4 Bark Busters  26 74 100%
5 Mister Minit  293 74 83%
6 Ferguson Plarre's Bakehouse  74 73 80%
7 World Gym  37 72 66%
8 Snap-on Tools  171 71 48%
9 Plus Fitness 24/7  193 68 45%
10 Snooze  75 68 52%

2023 Top 10 Category

Every year the topfranchise Awards recognise best practice within the franchising sector across six categories; marketing, branding, passion, support, lifestyle and innovation. Entering all six categories is required to compete for the overall award.

The Top 10 Awards recognise franchises that perform well in the selected category as rated by current franchisees so you can find the best franchises for sale in Australia.

When looking at franchises for sale, you need to think both about the short-term and long-term potential success of a franchise business. Much of that success will be tied to the ability to adapt to changing situations.

The Innovation award is based on the level of innovation a franchise business shows towards products, services, and business systems in the eyes of their franchisees.

The challenges of covid have created an environment which encourages and rewards innovation. The franchise businesses who have excelled in our Topfranchise innovation awards top 10 have adapted, survived and thrived, building new revenue streams, meeting consumer demand and driving efficiencies for their franchisees.

When considering franchise opportunities look to see if the franchise's products or services have stayed up to date with the times. Also ask the franchisor how they have innovated behind the scenes. All this is critical, because the franchise business you buy into today will have a far greater chance of being strong in the future if it continues to innovate to meet changing times.

1st

Mad Mex Fresh Mexican

At Mad Mex, we make the world's best Mexican delights across 71 restaurants in Australia & New Zealand (franchise and corporate). We're also obsessed with creating the best Mexican experience to go with our incredible food. Our motto is "Fresh Fuel For Life," and that applies to our meals, (including our uncompromising vegan/vegetarian options), and our people.

Read More
2nd

Aussie Pooch Mobile Dog Wash

With over 30 years experience as the market leader in the pet care industry and with a trusted name and reputation, Aussie Pooch Mobile has built a brand second to none. The power of our brand sees Aussie Pooch attract thousands of enquiries each month and there are now almost two hundred Aussie Pooch Mobile Dog Wash operators across Australia.

Read More
3rd

Frontline Recruitment Group

Frontline Recruitment Group was established in 1995 and co-ordinates and assists in the development of industry specialist Recruitment Franchises for the permanent placement of people.


Frontline operates 8 specialist brands across retail, executive retail, hospitality, health, education, manufacturing and construction. Since inception Frontline has placed over 43,000 people int... Read More

Lifestyle

The top 10 Lifestyle franchises

Ranking Lifestyle (View Graph) No. of Locations Rating Participation rate
1 Petbarn Mobile Dog Wash  18 87 86%
2 Bark Busters  26 86 100%
3 Fitness Enhancement Personal Training  23 85 100%
4 Mad Mex Fresh Mexican  66 82 68%
5 Frontline Recruitment Group  34 80 85%
6 ActionCOACH  36 79 50%
7 Kwik Kopy  93 76 63%
8 Plus Fitness 24/7  193 75 45%
9 ANZ Mobile Lending  160 75 69%
10 Xpresso Mobile Cafe  36 73 50%

2023 Top 10 Category

Every year the topfranchise Awards recognise best practice within the franchising sector across six categories; marketing, branding, passion, support, lifestyle and innovation. Entering all six categories is required to compete for the overall award.

The Top 10 Awards recognise franchises that perform well in the selected category as rated by current franchisees so you can find the best franchises for sale in Australia.

The lifestyle category looks at how positively franchisees perceive the balance between their work and home lives as an indicator of their satisfaction with their choice of franchise. Franchise companies who cater for a good lifestyle according to their franchisees create an environment and an efficient operating system where a good work life balance is very achievable.

When reviewing franchise opportunities it is important to consider the lifestyle that you want to have and to select a model that fits your expectations. When you are doing your due diligence ask the franchisor and existing franchisees about the time you need to put in to achieve your goals. Also ask the franchisor about how they have engineered the business to be as simple and streamlined to operate as possible, such that you will be efficient in the hours you spend in the business.

When considering franchise opportunities if you are weighing up the number of hours you will need to work also consider your family and friends in your support network and what affect the hours you put in will have upon them and your relationships with them. If you create the right expectations with family and friends from the start they are more likely to be understanding and supportive if you need to put in a few extra hours every now and then.

1st

Petbarn Mobile Dog Wash

Do you LOVE Dogs? Want to be your own boss and have flexible hours? Love to be outside? Are you sick of staring at that computer screen? Want to walk in to a fully established business with the support of a well-respected brand? Being part of the healthy Petbarn network, will give your Petbarn Dog Wash franchise a very valuable advantage. You'll have access to a massive retail customer base,... Read More

2nd

Bark Busters

Bark Busters is a Home Dog Training Franchise. Bark Buster trainers conduct the one-on-one training in their home, without the distraction of other dogs or the stress of being sent away for dog obedience training at a kennel. After learning in their home, our behavioural therapist and trainer will work with them as needed outside and around real distractions, once them and their dog are read... Read More

3rd

Fitness Enhancement Personal Training

Founded in 1999 and franchised in 2016, Fitness Enhancement is one of Australia's largest Personal Training companies with 100% private studios and mobile franchises. A passion for helping those who can't or won't attend a gym has led to NDIS registration in 2018 and the launch of Fit Your Ability. Our franchise owners and Personal Trainers are real people with a passion for helping others a... Read More

Marketing

The top 10 Marketing franchises

Ranking Marketing (View Graph) No. of Locations Rating Participation rate
1 Mad Mex Fresh Mexican  66 86 68%
2 Frontline Recruitment Group  34 86 85%
3 Ferguson Plarre's Bakehouse  74 75 80%
4 Snooze  75 73 52%
5 Plus Fitness 24/7  193 69 45%
6 World Gym  37 66 66%
7 Mister Minit  293 64 83%
8 Snap-on Tools  171 64 48%
9 Kwik Kopy  93 64 63%
10 PACK & SEND  130 61 56%

2023 Top 10 Category

Every year the topfranchise Awards recognise best practice within the franchising sector across six categories; marketing, branding, passion, support, lifestyle and innovation. Entering all six categories is required to compete for the overall award.

The Top 10 Awards recognise franchises that perform well in the selected category as rated by current franchisees so you can find the best franchises for sale in Australia.

When looking at franchises for sale, one of the most important considerations is the strength of the franchises marketing. In a franchise marketing is not just the responsibility of the franchisor but a collective effort. This marketing award combines elements that look at the strength of the marketing strategy; how well franchisors understand the consumer; how well campaigns are explained and tracked; and the guidance and support you will get in implementing your own campaigns as a franchisee on a local level with your target audience.

When you are looking at franchises for sale, ask the franchisor and existing franchisees about the research they have done of the end consumer, and the training and support you will get to be able to take the great marketing ideas of the franchisor and turn them into a reality.

1st

Mad Mex Fresh Mexican

At Mad Mex, we make the world's best Mexican delights across 71 restaurants in Australia & New Zealand (franchise and corporate). We're also obsessed with creating the best Mexican experience to go with our incredible food. Our motto is "Fresh Fuel For Life," and that applies to our meals, (including our uncompromising vegan/vegetarian options), and our people.

Read More
2nd

Frontline Recruitment Group

Frontline Recruitment Group was established in 1995 and co-ordinates and assists in the development of industry specialist Recruitment Franchises for the permanent placement of people.


Frontline operates 8 specialist brands across retail, executive retail, hospitality, health, education, manufacturing and construction. Since inception Frontline has placed over 43,000 people int... Read More

3rd

Ferguson Plarre's Bakehouse Franchise

Ferguson Plarre Bakehouses is an Aussie story 120 years in the making. Starting in Melbourne in 1901, the Ferguson & Plarre families rose to bakery fame thanks to their enduring commitment to quality, quality that has seen them serving cakes to Queen of England and even the President of the United States. Today, Ferguson Plarre Bakehouses is still a family owned and operated business and... Read More

Passion

The top 10 Passion franchises

Ranking Passion (View Graph) No. of Locations Rating Participation rate
1 Frontline Recruitment Group  34 92 85%
2 Mad Mex Fresh Mexican  66 91 68%
3 ANZ Mobile Lending  160 89 69%
4 Dream Doors Kitchens  38 89 75%
5 Plus Fitness 24/7  193 87 45%
6 Snap-on Tools  171 86 48%
7 Mister Minit  293 85 83%
8 Kwik Kopy  93 85 63%
9 PACK & SEND  130 84 56%
10 World Gym  37 84 66%

2023 Top 10 Category

Every year the topfranchise Awards recognise best practice within the franchising sector across six categories; marketing, branding, passion, support, lifestyle and innovation. Entering all six categories is required to compete for the overall award.

The Top 10 Awards recognise franchises that perform well in the selected category as rated by current franchisees so you can find the best franchises for sale in Australia.

Be passionate. When you are looking at franchise opportunities it is important to be able to get passionate about what you will be doing, as for most franchise opportunities your involvement with the franchise will take up the majority of your waking hours during the week. When it comes to running your own business, being passionate about the brand, customers, service or product is essential.

Luckily when it comes to being passionate most franchisees across the industry have passion in bucket loads. In the tightly contested category of passion, when it comes to being passionate and the category of passion we asked questions in relation to franchisees' passion about their customers, and the products they are selling or the services they are offering.

One of the other elements in Passion is how your business will look to family and friends. Consider how the franchise' s business model and branding is presented and how well other franchisees represent the brand, this is an important element as when you step into a franchise and own a business which is highly visible you will quickly want to be proud of your business and happy to tell friends of the career choice you have made.

Franchise companies who perform well in this area will most certainly have a culture of caring for the customers' needs. Passion is contagious and starts with the franchisor being passionate about their products and services, and this passion filters through to the franchisee. The franchisee then needs to pass this passion on to the end customer. If the franchisee feels passionate about their customers, products and/or services, this is a good indicator that the franchise company successfully communicates a positive vision about the company' s brand internally and externally.

To see if you can get passionate about the customer experience, take yourself mystery shopping and go through the experience yourself.

1st

Frontline Recruitment Group

Frontline Recruitment Group was established in 1995 and co-ordinates and assists in the development of industry specialist Recruitment Franchises for the permanent placement of people.


Frontline operates 8 specialist brands across retail, executive retail, hospitality, health, education, manufacturing and construction. Since inception Frontline has placed over 43,000 people int... Read More

2nd

Mad Mex Fresh Mexican

At Mad Mex, we make the world's best Mexican delights across 71 restaurants in Australia & New Zealand (franchise and corporate). We're also obsessed with creating the best Mexican experience to go with our incredible food. Our motto is "Fresh Fuel For Life," and that applies to our meals, (including our uncompromising vegan/vegetarian options), and our people.

Read More
3rd

ANZ Mobile Lending

ANZ Mobile Lending is a franchise business that offers the unique opportunity to be self-employed and run your own business under the ANZ brand, focusing on home lending. ANZ Mobile Lending is the only mobile lending franchise opportunity offered by a major bank in Australia.


As a franchisee you can enjoy the autonomy of running your own business and benefit from the recognitio... Read More

Support

The top 10 Support franchises

Ranking Support (View Graph) No. of Locations Rating Participation rate
1 Mad Mex Fresh Mexican  66 87 68%
2 Shoebox Books & Tax  63 81 61%
3 Aussie Pooch Mobile Dog Wash  228 80 56%
4 Frontline Recruitment Group  34 79 85%
5 Mister Minit  293 76 83%
6 ActionCOACH  36 76 50%
7 Ferguson Plarre's Bakehouse  74 74 80%
8 Snap-on Tools  171 73 48%
9 Snooze  75 73 52%
10 Kwik Kopy  93 72 63%

2023 Top 10 Category

Every year the topfranchise Awards recognise best practice within the franchising sector across six categories; marketing, branding, passion, support, lifestyle and innovation. Entering all six categories is required to compete for the overall award.

The Top 10 Awards recognise franchises that perform well in the selected category as rated by current franchisees so you can find the best franchises for sale in Australia.

The support category looks at how effectively franchisors support the franchisees who represent their brand to the public with a range of support networks including training, assistance in setting up, availability of expert help and maintenance of a network amongst franchisees. Franchise companies that have a solid support network for their franchisees create a strong safety net for the people taking their product to the public.

When reviewing franchise opportunities it is important to consider the support network you feel you will require, and to select a model that fulfils your needs. When you are doing your due diligence ask the franchisor and existing franchisees about the support provided both in the start-up period, and once you are an established franchisee.

When considering franchise opportunities it is important to take into consideration how much training and support you believe you will need. Be honest about your current capabilities, and honest about your assessment of what help you feel you will need.

1st

Mad Mex Fresh Mexican

At Mad Mex, we make the world's best Mexican delights across 71 restaurants in Australia & New Zealand (franchise and corporate). We're also obsessed with creating the best Mexican experience to go with our incredible food. Our motto is "Fresh Fuel For Life," and that applies to our meals, (including our uncompromising vegan/vegetarian options), and our people.

Read More
2nd

Shoebox Books & Tax

Founded in 2007, now with an annual brand revenue in excess of $5 million in 2023, the company has a long history in managing successful businesses around Australia. This is combined with the facilities, team and know-how to train and support franchisees in running a successful business. Headquarters is located on the GoldCoast, QLD, Australia

Read More
3rd

Aussie Pooch Mobile Dog Wash

With over 30 years experience as the market leader in the pet care industry and with a trusted name and reputation, Aussie Pooch Mobile has built a brand second to none. The power of our brand sees Aussie Pooch attract thousands of enquiries each month and there are now almost two hundred Aussie Pooch Mobile Dog Wash operators across Australia.

Read More
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